Plans & Pricing
Service tiers and pricing
Tier 1
Website Maintenance
$399 one-time onboarding
Includes:
- Brand-voice development and consistency
- User-experience review and improvements
- Visual and graphic-design support
- Website copywriting and editing
- Software and plugin updates
- Security monitoring and backups
- Website performance monitoring
- Broken-link and site checks
- Technical SEO maintenance
- Monthly website audit
- Monthly analytics and activity report
Scope:
- One website with up to 25 standard pages
- Up to four service hours monthly
- Up to two design or content requests
- Up to 500 words of copywriting or editing monthly
New pages, major redesigns, custom functionality, and integrations are quoted separately.
Tier 2
Organic Growth
$799 one-time onboarding
Includes everything in Tier 1, plus:
- Organic-search strategy
- Technical SEO roadmap and implementation
- Keyword research
- Competitor analysis
- Content strategy
- On-page SEO
- Internal-link building
- Local SEO and citation management
- Off-page SEO and outreach
- Keyword and ranking monitoring
- Monthly organic-search report
Monthly scope:
- Up to five existing pages optimized
- Two 800–1,500-word articles, based on content strategy
- Tracking for up to 30 target keywords
- Up to 10 combined service hours
Paid backlinks, sponsorships, press placements, and extensive digital PR are quoted separately.
Tier 3
Paid + Organic Growth
$1,199 one-time onboarding
Includes everything in Tier 2, plus:
- Google Ads account setup or restructuring
- Channel and geographic targeting
- Paid-search campaign strategy
- Keyword and audience research
- Google Ads copywriting
- Campaign creation
- Conversion-tracking setup
- Bid and budget optimization
- Landing-page recommendations
- Monthly paid and organic performance review
Scope:
- One Google Ads account
- Google Ads campaigns
- Up to three active campaigns
- Up to $5,000 in monthly advertising spend
Google's advertising charges are separate and paid directly by the client.
Tier 4
Full-Funnel Growth
$1,599 one-time onboarding
Includes everything in Tier 3, plus:
- Lead-generation strategy
- Email-marketing content strategy
- Email copywriting and design
- Newsletter and promotional campaigns
- Welcome, nurture, and drip campaigns
- Audience segmentation
- Brand-voice consistency
- Subject-line and content A/B testing
- Monthly email-marketing analysis
- Unified website, SEO, advertising, and email reporting
Scope:
- Up to 20,000 contacts
- Two broadcast emails monthly
- One five-email automated sequence each quarter
- One lead-capture or landing-page optimization each quarter
Mailchimp, Klaviyo, HubSpot or other email-platform charges are paid by the client. Additional broadcast emails are $225 each, and additional automated emails are $150 each.
Pricing summary
| Tier | Monthly | Onboarding |
|---|---|---|
| Website Maintenance | $675 | $399 |
| Organic Growth | $1,620 | $799 |
| Paid + Organic Growth | $2,295 | $1,199 |
| Full-Funnel Growth | $2,970 | $1,599 |
A six-month initial term is recommended for Tiers 2–4
Comparing budgets before you decide? Read our guides on website design cost and how much SEO costs for a small business.
Not sure which tier fits?
Book a free call — we'll look at where your business is today and recommend the tier that makes sense. No pressure, no contracts before we've earned it.
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